BA (Hons) Fashion Marketing

Entry Requirements

Applicants will have, or are expected to achieve, either:

• A Foundation Diploma in Art and Design
• 1 GCE A Level
• 3 GCSEs grade C or above
• BTEC Extended Diploma or NVQ Level 3
• 3 GCSEs grade C or above
• University of the Arts London level 3 Pre-University Diploma and Extended Diploma in Art and Design
• 4 GCSEs grade C or above
• International Baccalaureate Diploma pass achieved at 28 points or above 
• An equivalent level of performance in other internationally recognised national school leaving or university entrance qualifications
• Other evidence of prior learning and experience via Accreditation of Prior (Experiential) Learning - AP(E)L and / or alternative qualifications assessed as offering the same level as the above requirements 

English Language Requirements

All classes are conducted in English. If English isn't a students' first language they must provide evidence at enrolment of the following:

• IELTS level 6.0 or above, with at least 5.5 in reading, writing, listening and speaking (please check our English language requirements)

At interview and portfolio review

• An ability to explore, articulate and develop ideas
• An ability to research information and visual material to support your ideas
• Your portfolio to demonstrate a range of appropriate skills and technical abilities 
• An ability to communicate your ideas visually, verbally and in writing
• An ability to self-direct and evaluate your own work

Portfolio advice

• Your portfolio should be made up of work that demonstrates an ability to work sensitively with materials, solve problems and question norms
• It is important to include work-books, which help us to see your working process, interests and influences
• We would like to see models and artefacts, if size allows them to be included, if not photographs of these should be included

Curriculum

• Introduction to Study in Higher Education: Fashion Marketing (20 credits);
• Principles of Fahion Marketing (20 credits)
• Introduction to Cultural and Historical Studies (20 credits);
• Fashion Branding (20 credits)
• Marketing Collaborative Project (40 credits)
• Cultural and Historical Studies (20 credits);
• Managing Fashion Marketing (20 credits)
• Researching Consumer Behaviour and Psychology (20 credits);
• Fashion Marketing without Boundaries (20 credits)
• Fashion Marketing Development Project (40 credits)
• Marketing Futures and Innovation (20 credits)
• Fashion Marketing Strategy (40 credits)
• Final Major Project (60 credits)