Miami, Florida, United States
Qualification
Bachelor's Degree
Study mode
Full-time
Duration
4 years
Intakes
January
August
Total tuition fee (local)
Contact the university / college
Total tuition fee (foreign)
Contact the university / college
Entry Requirements
- Relevant qualifications recognised and accepted by the university.
- Satisfy the university's English language qualification requirements.
Curriculum
SJMC Requirements
- Writing Stategies for Reaching a Mass Audience
- Global Media and Society
- Mass Communication Law and Ethics
- Visual Design for Globalized Media
- Multimedia Production
Major Specific Requirements - Part I
- Principles of Advertising
- Principles of Public Relations
- Creative Concepts
- Integrated Communication Research Strategy
Select one track:
- Creative track
- Advanced Print Concepts
- Radio/TV Concepts
- Account Management Track
- Media Planning
- Special Topics
Major Specific Requirements - Part II
- Strategic Communications Seminar: Hispanic Marketing Communications
- Integrated Communications Campaigns
Electives
Upper Division Liberal Arts Requirements - 9 credits
Area of Concentration Requirements - 12 credits